On the heels of a blazing hot heat wave, Climate Power has introduced a timely voter engagement campaign titled “Too Hot Not to Vote.”
The initiative, designed to engage, educate and motivate people to vote for climate and clean energy champions in the upcoming elections, features a roster of bold-faced name participants, including co-chairs Rosario Dawson, Bill Nye, Sophia Bush, Jack Schlossberg, Misha Collins, Sierra Quitiquit, LaTricea Adams, Piper Perabo and Pattie Gonia. Part of their duties will be to encourage voters to get involved and focused on climate issues this year.
The new campaign launches in partnership with 13 organizations, including the League of Conservation Voters Action Fund, NRDC Action Fund, Sierra Club Political Committee, Extreme Weather Survivors Action Fund, EDF Action, TREEage, Feminist and Green New Deal Network. Through digital video, celebrity engagement, earned media, a content creator program and grassroots engagement, Climate Power hopes to target young women under 40, including moms and women of color, across Arizona, Georgia, Michigan, North Carolina, Nevada, Pennsylvania and Wisconsin.
“From scorching temperatures to erratic weather patterns, climate change is hitting home harder than ever. I’m standing with the ‘Too Hot Not to Vote’ campaign because it’s a chance to elect leaders who will stand up for our environment and our communities,” Dawson said. “This election is pivotal — we need to back candidates who are committed to climate solutions and reject those who would push us backwards.”
Nye, a noted science educator, TV host and media personality called the upcoming election the most important in human history. “Vote with the climate in mind.”
Added Bush: “We’re at a crossroads, and the ‘Too Hot Not to Vote’ campaign is our call to action. Let’s use our power to support those who will make real progress and address the environmental injustices disproportionately impacting Black and Brown communities. It’s time to turn our concerns into action at the polls.”